EffectiveUI and 15 Million Elephants Help ‘Fight the Famine’ in East Africa with Action Emblem
Ari Brosowsky
November 8, 2011
No Comments
“Fight the Famine” Action Emblem is part of the 50/50 Project to raise £1 million for Africa’s worst famine in 60 years
EffectiveUI, an award-winning user experience agency, has joined forces with 15 Million Elephants, a social enterprise focused on using technology to support the missions of non-profit organizations, to develop a digital awareness and fundraising application: the “Fight the Famine” Action Emblem. The application is part of the 50/50 Project, which called for digital agencies to create 50 projects in 50 days that would raise £1 million for famine relief in East Africa.
Check out the story in AdAge here
