Unity Technologies Enters Extensive Agreement With Nintendo to Support Wii U

Ari Brosowsky September 19, 2012 No Comments

Unity Technologies announced that it has entered into a worldwide license agreement with Nintendo to provide a version of Unity which supports deployment to the Wii U(TM) to Nintendo and third-party developers as well as Unity’s 1.2 million registered developers.

“The rapid growth of incredible games coming from the experienced and talented developers in our community makes Unity the new development platform of choice for AAA console developers,” said David Helgason, CEO, Unity Technologies. “Nintendo’s unfettered access to Unity will produce a wealth of insanely good games from knowledgeable Nintendo developers and the Wii U deployment add-on will create an amazing opportunity for our massive community of developers to showcase their incredible creativity on one of the most anticipated and innovative gaming platforms to date.”

Read the full press release here and see the coverage placed in Engadget, The Verge, IGN, Cinema Blend and more here!

September 2012

Ari Brosowsky September 19, 2012 No Comments

Cinema Blend – September 21, 2012
Interview: Why The Unity Engine Is A Good Fit For Wii U
By William Usher

GamingBolt – September 21, 2012
Unity Technologies Announces Agreement with Nintendo for Wii U Support
By Ravi Sinha

Game Insider – September 21, 2012
Unity Technologies and Nintendo Sign Agreement For Wii U Development Support
By Derrick Smith

Game Trailers – September 20, 2012
Nintendo Licenses Unity Engine, Opening Wii U To Independent Games
By Dan Seitz

GamesRadar – September 20, 2012
Nintendo licenses Unity Engine for Wii U
By Connor Sheridan

Kotaku – September 20, 2012
Nintendo Will be Making Games Using the Unity Engine
By Luke Plunkett

PC World – September 20, 2012
Unity’s development platform will support Nintendo Wii U
By Mikael Ricknäs

The Escapist – September 20, 2012
Nintendo Brings Unity Engine to Wii U
By Marshall Lemon

VG24/7 – September 20, 2012
Wii U and Unity join forces to encourage developers
By Brenna Hiller

Cinema Blend – September 19, 2012
Wii U To Support Unity Engine And Unity Games
By William Usher

Cinema Blend – September 19, 2012
Wii U’s GPGPU Squashes Xbox 360, PS3; Capable Of DirectX 11 Equivalent Graphics
By William Usher

Engadget – September 19, 2012
Unity and Nintendo partner to bring Unity Engine, and its 1.2 million devs, to Wii U
By Ben Gilbert

Gameranx – September 19, 2012
Nintendo Partners with Unity to Make Game Engine for Wii U
By Jeanine Celestin-Greer

GameSpot – 9/19/12
Nintendo partners with Unity engine for Wii U
By Laura Parker

Game Informaer – September 19, 2012
Unity Teams Up With Nintendo
By Jim Reilly

IGN – September 19, 2012
Nintendo Forms Wii U Partnership for Unity Engine
By Andrew Goldfarb

Joystiq – September 19, 2012
Wii U support coming to Unity engine
By David Hinkle

The Verge – September 19, 2012
Unity development tools to support Wii U
By Griffin McElroy

Touch Arcade – September 19, 2012
Nintendo Signs On with Unity Technologies to Bring Unity Engine Support to the Wii U
By Jared Nelson

Borrell Survey Finds 72% of Small and Medium Businesses Will Increase or Keep Same Mobile Ad Spend in Next Twelve Months

Ari Brosowsky September 19, 2012 No Comments

More SMBs (26% of Survey Respondents) Prefer to Pay for Email and Social Signups, as Compared to Banners (6%) and Clicks (19%)

“Mobile advertising is growing, but hasn’t kept pace with the rapid adoption of mobile devices,” said Zephrin Lasker, CEO and co-founder, Pontiflex. “This survey shows that SMBs need real returns from mobile advertising, and CPC and CPM pricing models are just not working for them. SMBs want to use mobile ads to grow their businesses. To help them do so, the industry must innovate and try new things, and that’s what we are doing with AdLeads.”

Read the full press release here and see the coverage placed in Inside Mobile Apps, Marketing Land, MediaPost, and Street Fight here!

Scroll to Top