Ari Brosowsky
March 11, 2014
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Collaboration With Intel Provides a Scalable Monetization Option for Android App and Game Developers — Such as Vector Unit — and Features Immersive Ads From Top Brands
MediaBrix, the leading advertising and services platform for social and mobile games, today announces it is extending its proprietary emotional targeting and Breakthrough Moments™ (BTMs) technology as an in-game ad platform that natively supports Intel® Architecture. Through this extension, Android app and game developers will have support to run rich media, video and other innovative advertising formats on mobile devices and tablets based on Intel® Architecture. Intel’s latest platform empowers developers to build games with lower power consumption and faster 64 bit processing, which has triple the memory, twice the average performance and four times the input-output bandwidth of the previous generation of Intel processors. The chip makes games look better, run smoother and load faster on Intel processors and devices so people can play sleeker games for longer intervals of time. What’s more, MediaBrix provides Intel developers with a comprehensive ad solution for free-to-play games (F2P) monetization and serves immersive advertising from Fortune 500 brands. …
MediaBrix Delivers the Emotional Targeting In-Game Advertising SDK Optimized for Intel® ArchitectureRead More »