July 2013

AllThingsD – July 29, 2013
Arkadium Says Better Analytics Will Save Windows 8 Games
By Eric Johnson

VentureBeat – July 29, 2013
Arkadium reports strong growth for its Windows 8 mobile and PC games
By Dean Takahashi

PocketGamer – July 29, 2013
Winning with Windows: Arkadium reports 35% jump in active users on Windows 8
By Chris Kerr

Inside Social Games – July 29, 2013
Arkadium creates data analytics tool for Windows 8 marketplace
By Brandy Shaul

Mobile Marketing Magazine – July 19, 2013
Arkadium Launches HTML5 Casual Gaming Solution
By David Murphy

PocketGamer – July 18, 2013
Arkadium rolls out its cross-platform HTML5 casual games Arena
By Jon Jordan

TechCrunch – July 17, 2013
Casual Game Developer Arkadium Gets On The HTML5 Train
By Anthony Ha

Unity Awards Finalists Announced; Unite 2013 Sessions and Sponsor Information Revealed

Unity Technologies, provider of the Unity multi-platform engine and development tools, today announced the long list of amazing projects included in the 2013 Unity Awards taking place during the company’s signature Unite 2013 conference in Vancouver, Canada. Additionally, more information about the conference session schedule and sponsors has been released. …

Arby’s Restaurant Group, Inc. Taps Into MediaBrix to Target Their Consumers’ Favorite Social and Mobile Games, Advertising Campaign Results in Triple Digit Brand Awareness Lift

Breakthrough Moments in Gaming Contribute to Arby’s® Most Successful Limited Time Offer in Recent Memory

MediaBrix, the leading advertising and services platform for social and mobile games, today announced that a digital advertising campaign with Arby’s to promote their limited time offer (LTO) KING’S HAWAIIAN Roast Beef sandwich line concluded with record-breaking results for the QSR brand. The campaign drove a brand awareness lift of 319%, significantly exceeding market norms. …

Arkadium Reports Strong Growth for Their Windows 8 Games in 2013

After Identifying Greater Need for Data, Company Creates Windows 8 Analytics System

Arkadium, creators of the largest library of casual games in the world, today reports strong growth for their Windows 8 titles. Arkadium launched four of the first games available on the new platform in October 2012 and has seen increased downloads and game plays each month. Each of those titles has been in the top 10. …

MediaBrix Appoints New CFO as Rapid Growth Continues

Industry Veteran Glen Sussman Joins Leading Advertising and Services Platform for Social and Mobile Games

MediaBrix, the leading advertising and services platform for social and mobile games, today announced the appointment of a new executive to the senior management team with Glen Sussman joining as the company’s Chief Financial Officer. …

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