NOVEMBER 2012

eMarketer – November 30, 2012
Trends for 2013: Content, Context Vie for Supremacy
By Paul Verna

Business 2 Community – November 28, 2012
Is Your Social Media Behavior Annoying?
By Vickie Pittard

Business 2 Communtiy – November 15, 2012
Is Your Brand Trust Worthy?
By Steve Olenski

MediaPost – November 15, 2012
C.A.S.T.ing The Net For Native Ads
By Laurie Sullivan

Performance Marketing Insider – November 15, 2012
Misleading Social Media Content Doesn’t Work
By Michael Levanduski

CMSWire – November 13, 2012
Advertisers Go Native, Consumers Feel Misled
By Marisa Peacock

eMarketer – November 13, 2012
Ads Disguised as Content Mislead, Annoy
By Staff

MediaBistro – November 12, 2012
Are Twitter Ads Actually Damaging Brands? [SURVEY]
By Lauren Dugan

Econsultancy – November 9, 2012
10 interesting digital marketing stats we’ve seen this week
By David Moth

MarketingProfs – November 8, 2012
Native’ Ads May Damage Brand Perceptions
By Staff

BtoB Magazine – November 7, 2012
Study: Content like ads can damage brand trust
By Sharon Crost

Digiday – November 6, 2012
Do People Hate Native Ads?
By Josh Sternberg

DMConfidential – November 6, 2012
Sponsored Advertising on Twitter and Facebook May Damage Brand Perception
By Staff

BizReport – November 6, 2012
MediaBrix: Identify ads as ads, not content
By Kristina Knight

Adweek – November 5, 2012
Do Native Ads Work?
By Lucia Moses

Forbes – November 5, 2012
Uh-Oh–Survey Says Most People Find Facebook And Twitter Ads Misleading
By Robert Hof

Media VOX – November 5, 2012
Consumers Feel “Misled” By Promoted Tweets, FB Sponsored Ads, Sponsored Video
By Staff

OCTOBER 2012

MediaPost – October 3, 2012
Why the Digital Advertising Industry Needs to Stop Complaining
By Ari Brandt

SEPTEMBER 2012

Luxary Daily – September 25, 2012
Lexus pushes ES through mobile gaming app integration
By Tricia Carr

Adweek – September 24, 2012
Lexus Goes Mobile With ‘Draw Something’
By Christopher Heine

MediaPost – September 14, 2012
Witches Brew Social Game For T-Mobile
By Aaron Baar

iMedia Connection – September 10, 2012
5 things brands should consider when running mobile video ads
By Ari Brandt

August 2012

MediaPost – August 28, 2012
Ad Preferences Of Social And Mobile Users
By Jack Loechner

Performance Marketing Insider – August 19, 2012
Bad News for Banner Advertising
By Michael Levanduski

BizReport – August 17, 2012
Report: Standard ads turning of socnet users
By Kristina Knight

MarketingProfs – August 17, 2012
Facebook and Mobile App Users Prefer Interactive Ads
By Staff

Marketing Pilgrim – August 16, 2012
Survey Says Old School Ads Won’t Cut it on Facebook and Mobile
By Cynthia Boris

Mobile Marketing Magazine – August 16, 2012
Mobile Users Like Their Ads Immersive, says Mediabrix
By Ed Owen

All Facebook – August 15, 2012
Study: Facebook App Users Aren’t Anti-Advertising, But Banner Ads Won’t Cut It
By David Cohen

MediaPost – August 15, 2012
App Users Say, Give Us Better, More Interactive Ads
By Steve Smith

The Makegood – August 15, 2012
MediaBrix’s Ari Brandt on the Need for Interactivity and Integration in Social Media Ads
By Katie Bronnenkant

VentureBeat – August 15, 2012
In-app ads: How to get 20% engagement and 2000% higher click-through
By John Koetsier

Inside Mobile Apps – August 15, 2012
MediaBrix: Facebook and Mobile users prefer integrated, interactive ads
Emanuel Maiberg

Adweek – August 15, 2012
Mobile, Facebook App Users Prefer Ad-Supported Versus Paid
By Tim Peterson