Unity, an intuitive and powerful engine and toolset for interactive 3D development, has been used to create thousands of games for entertainment along with an ever-increasing number of serious games, computer based training, distributed learning, virtual worlds, data visualization, interactive multimedia instruction, virtual medical training and task management training applications. The Unity Pro MS&T Bundle was designed for the significant number of development studios outside of the entertainment sector, many of which are specifically devoted to simulation and training programs.

Unite 2012, held in Amsterdam from August 22-24, will feature over 40 hours of informational sessions and workshops. The Unity Technologies website now includes updated information about sessions and this year’s sponsors which include Allegorithmic, Applifier, Autodesk, Adobe, Exit Games, Gree, Intel, Luxology, Mixamo and Face FX, Nvidia, OmniMotion Technology LTD, Playhaven, Qualcomm, SoftLayer, Sony, and Vostopia. Each sponsor will be on hand to provide information and hold sessions designed to teach attendees about the best use of their tools and technology with Unity.

“We are incredibly honored to have been awarded Best Engine from the incredible team at Develop and so many of our industry peers,” said David Helgason, CEO, Unity Technologies. “It’s impossible not to feel gratified that our efforts have made such a positive impact on the industry. This makes us that much hungrier to continue improving our technology and business for the future.”

“I am greatly looking forward to speaking at the Unite Conference. It’s an excellent opportunity to address developers from all facets of the games development community including those that are, like ourselves, independent developers looking to create wildly new experiences,” said Molyneux. “Unity has allowed 22Cans to prototype and release in a remarkably short time. I’m excited to share these experiences and potentially inspire attendees to use the fast iteration enabled with Unity to be creative, take chances, and design games that will in turn inspire others.”

The opening of the Shanghai office represents the first of a series of strategic commitments from Unity Technologies to support the fast-growing number of Chinese developers adopting the Unity development platform. Along with being tasked with growing Unity’s mindshare in the world’s most populous nation, Unity Technologies China will also investigate specific needs of the area to provide excellent and highly targeted support.